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Latest Ideas

Brazil 23rd July.

Brazil-based Penguin-Companhia’s Tweet For a Read campaign has created a bookmark that can detect if readers haven’t opened their novel recently and tweets a reminder to pick it back up.

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Stick-on knobs let iPad DJs mix with physical dials image

Stick-on knobs let iPad DJs mix with physical dials

Entertainment
Netherlands 22nd July.

Tuna Knobs aim to bring the tactile control of mixing desks to tablets, with attachable buttons that work with multiple DJ apps.

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Business card doubles as a free train pass for recipients image

Business card doubles as a free train pass for recipients

Eco & Sustainability, Marketing & Advertising
Russia 22nd July.

The Russian arm of Greenpeace has created EcoCard, a business card that’s getting more people to use public transport by combining contact details with free train rides.

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