Chris Kreinczes, Springwise Managing Director, is responsible for overseeing all ongoing projects and content development. Chris started his career as a planner at some of the UK’s leading branding agencies, including The Marketing Store, before joining the Barbican Centre and Southbank Centre’s marketing and creative teams. He holds a first class degree in English Literature from the University of Leeds and now manages the company from Springwise’s London headquarters.

With direct access to the Springspotters network of over 17,000 trend and innovation spotters worldwide, and an extremely in-depth knowledge of the Springwise database of the last 12 years, Chris is an expert on both the present innovation landscape, where it has come from, and where it’s going.

Chris has delivered keynotes worldwide and writes a column for Forbes. He is available for comment and speaking engagements and can be reached at

Reinier Evers founded both Springwise and Reinier is an accomplished trend watcher, entrepreneur and presenter. scans the globe for the most promising consumer trends and insights, which it publishes in a free monthly briefing.

Tim Pitts is responsible for strategic initiatives at Springwise. After graduating with a degree in French & Politics, Tim worked as an account manager at some of the UK’s leading advertising agencies.

Tom Hughes is the principal Springwise writer with a background in copywriting, web editing and graphic design. He also currently works for The Campaign for Drawing and the Center for International Media Ethics.

Sacha Wheeler is in charge of Technical Development at Springwise. He has ‘A’ levels in Mathematics, Further Mathematics, Physics and Statistics, degrees in Fine Art (Parson’s School of Design) and Philosophy (University of New Mexico), and has been a CTO / Head of Technology for online businesses and startups since 1996.

Maarten Mulkers is currently interning at Springwise to develop his understanding global innovation and trends under the Leonardo Da Vinci scholarship.

More than 17,000 Springspotters in over 70 nations worldwide have joined Springwise’s Springspotter Network, notifying us via email whenever they spot something of interest: new trends, new business ideas, new advertising campaigns. More info at Springspotters.