App delivers customers’ shopping history to staff as they check-in

App delivers customers’ shopping history to staff as they check-in

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Apps such as Brouha can already deliver deals to customers’ phones as they walk around a store, but now we’ve come across an effort from Neiman Marcus that takes that concept a step further. The US luxury retail store is now trialling its NM Service app, which provides sales associates with consumer data they can act upon in real time.