App offers 1:1 daily diet advice

App offers 1:1 daily diet advice

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When it comes to dieting, most of us require a bit of friendly encouragement — or harassment — in order to stick to weight loss goals. In the past, we've seen innovations such as the Virtual Fridge Lock leverage embarrassment as a motivation tool, using a sensor that detects when users raid the fridge at nighttime and letting their friends know by posting an update on their Facebook profile. Now an app called Rise wants to help users reach their dieting goals by connecting them with a remote personal coach, who checks up on them daily.

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