App turns exercise into a game, with rewards for healthy activity

App turns exercise into a game, with rewards for healthy activity

ga('send', 'event', 'Gaming', 'article', 'article-industry-impression', {nonInteraction: true});ga('send', 'event', 'Lifestyle & Leisure', 'article', 'article-industry-impression', {nonInteraction: true});

Everyone knows that fitness is a worthy end unto itself, but that doesn’t mean that many people don’t need a little extra motivation. Enter Nexercise, an iPhone app that brings a dose of gamification to the world of fitness, with medals, discounts and even free merchandise offered as rewards for physical activity.