Innovation That Matters

KLM passengers can now buy a flight through Facebook and Twitter

Travel & Tourism

KLM Royal Dutch Airlines is enabling its customers to confirm and pay for a seat on one of their flights through social media platforms.

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In the recent past, we’ve seen Soldsie leverage social conversations as a payment platform — enabling users to buy fashion products by simply leaving a comment on the relevant Facebook photos. While a flight is typically a much larger purchase, KLM Royal Dutch Airlines is also now enabling its customers to confirm and pay for a seat on one of their flights through social media platforms.

KLM already offered a slew of services that could be used by contacting the company through social channels, including booking or rebooking a flight, making a seat reservation, or to arrange extra baggage. The company has a team of 130 social media agents that deal with customers through both Facebook and Twitter. Now when customers arrange a flight, they can receive a private link in their Facebook or Twitter message inbox that enables them complete the payment in few short steps. Another message confirms the payment has been received.

The service eliminates the need for navigating to the company website, engaging customers on the platforms they’re already using every day. Could your business take advantage of this kind of seamless payment system to potentially boost sales?

Email: mediarelations@klm.com

Website: www.klm.com

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