Not long ago we wrote about high-end grape juices by First Blush, and recently one of our spotters came across MonaVie, another ultra premium line of alcohol-free juices that could easily be confused with wine.
Utah-based MonaVie offers both juices and concentrated gels made from 19 different fruits, all chosen for their healthful properties. First among them is the Brazilian acai berry—widely considered a health-promoting superfood—accompanied by apricot, aronia, acerola, lychee, wolfberry, bilberry and of course grape, to name just a few. Pricing is very high-end, indeed, at about USD 40 per 750 ml bottle of juice.
MonaVie is currently sold on a person-to-person basis in the US, Canada, Australia, New Zealand, Singapore and Japan, with plans to expand further around the globe through its multi-level marketing business model. While joining a potentially restrictive MLM network isn't something we'd necessarily recommend, the ultra premium presentation of juice is one to look into if you're in food and beverage. For more inspiration, check out Wild Bunch & Co.'s organic juices.
Website: www.monavie.com
Contact: distributorsupport@monavie.com
Spotted by: Theresa Duffy
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Multi-level marketing products a Springwise business?! There is nothing innovative and fresh about this... nor is there anything "ultra premium" or "luxury" about the MLM channel... shame on you Springwise for including this one...
Shame on Springwise?
Hate to be the bearer of bad news. But there are plenty of innovative products being distributed under the MLM/Network Marketing business model.
We'll I must disagree with all three of you, I started drinking Monavie in Febuary, I feel great, and now Oprah and Rachal Ray are Drinking it also. This is a great Product and the sales are in the billions and its only the forth year out. Any questions please email me and i will fill you in. Thanks for reading. staff@hypersonicsites.com
For the last comment posted. In this business....let's leave out the "Names".....Remember P.R. does not always mean Public Relations...P.R. also stands Purchased Returns!! Welcome to the business.
I am in the Brand management business and my company owns and distributes brands.
The best sentence in the above description of the above Monavie brand juice is..."joining a potentially restrictive MLM network isn't something we'd necessarily recommend."
Spraggle | May 19, 2008 2:26 AM