April 16, 2008

Wine may be enjoying new popularity, but that doesn't mean the average consumer isn't still daunted by the knowledge it takes to pick a bottle they'll like. We've written about several efforts to simplify the process, and now WineSide is taking a novel approach by offering wines packaged in sample-sized tubes.

WineSide offers both sweet and classic wines in patented, flat-base glass tubes with screw tops carefully engineered to protect the wines' flavour. The sweet wines—which include Sauternes and Muscat, for example—are available in 6cl tubes, while the Pomerol, Chateau Neuf du Pape and other classic wines can be purchased in 6cl or 10cl sizes. WineSide's collection represents a range of appellations and producers; tubes are available individually or by the box, which can be chosen to provide an introduction to a variety, year or region. Kicking off retail sales, the products are available exclusively at Colette in Paris this month.

In addition to giving consumers a new way to sample and discover wines, WineSide's tube format also promises to give vintners new tryvertising capabilities at relatively low cost. The French company's website is still under construction, but it says it is looking for distributors. One to get in on early!

Website: www.wineside.net
Contact: vincent@wineside.fr

Spotted by: Jean Friesewinkel

 

 

Comments on this idea:

60mL isn't very much, is it? Even 100mL isn't a glass ...

60ml works out to 2.0 oz. Given that this is a sample pour, it is enough to evaluate the product. For an initial evaluation, I generally work with a two ounce pour, even when I’m working on www.smellslikegrape.blogspot.com at home.

Wine tasting at a vineyard doesn't provide for a full glass, either. It is only a sampling mechanism, I'm sure.

Novel idea, and yes, in a tasting room, you typically get a 1-2 oz pour, but sometimes, I need really get into it. . . taste a little, let it breathe a little, and then taste a little more. I don't know how I feel about it.

yeah but in vineyards the wine's stored in barrels, with these little glass tubes exposed to sun light wouldn't the taste go off?

Hi everybody!!!

My name is Emmanuel and I’m working for Wineside. I’ve got some (good) news for those who are interested in our products:

Two retail outlets:

In Toulouse :
Cave Chai Vincent : 38, rue d’Astorg
31000 Toulouse

In Montpellier:
Caves Insensé : Maison Cairel 42, avenue Saint Lazare
34000 Montpellier

And our website, where you will be able to buy our product,is about to be online! I keep you posted as soon as it is done.

Have a nice tasting !

Emmanuel (& Laura, thanks for her precious help)

Emmanuel & Laura,
I LOVE your idea. The Ice House is our new winery in Niagara on the Lake, Ontario Canada. We have had two vintages, our first Videl Ice Wine won a Grand Gold medal at Monde Selection and this year both our Vidal and Cabernet Sauvignon won Grand Gold medals. Now we want people to sample our wines. Can we collaborate in anyway? Karen

Quote '60mL isn't very much, is it? Even 100mL isn't a glass ...' well I've never drunk an entire glass and spat it out as a taster I think 60ml's is just right.
I love this idea, especially as a gift of a selection with a voucher for the selected favourite, is that possible?

Place to find WineSide products !

In Paris:
""""""""""
Colette,
213 rue Saint-Honoré - 75001 Paris - France

FLo Prestige, Gare de L'Est
4 rue du 8 Mai 1945 - 75010 Paris - France

Publicis Drugstore,
133, avenue des Champs-Elysées - 75008 Paris - France

In Toulouse :
"""""""""""""""
Cave Chai Vincent,
38, rue d’Astorg 31000 Toulouse - France

Gimm Traiteur,
6 Rue Victor Hugo- 31000 Toulouse - France

In Montpellier:
"""""""""""""""""
Caves Insensé : Maison Cairel
42, avenue Saint Lazare 34000 Montpellier - France

On line:
"""""""""
D'lys Couleurs : http://www.dlys-couleurs.com
Nova Epicerie : http://www.nova-epicerie.com

Place to find WineSide products !

In Paris:
""""""""""
Colette,
213 rue Saint-Honoré - 75001 Paris - France

FLo Prestige, Gare de L'Est
4 rue du 8 Mai 1945 - 75010 Paris - France

Publicis Drugstore,
133, avenue des Champs-Elysées - 75008 Paris - France

In Toulouse :
"""""""""""""""
Cave Chai Vincent,
38, rue d’Astorg 31000 Toulouse - France

Gimm Traiteur,
6 Rue Victor Hugo- 31000 Toulouse - France

In Montpellier:
"""""""""""""""""
Caves Insensé : Maison Cairel
42, avenue Saint Lazare 34000 Montpellier - France

On line:
"""""""""
D'lys Couleurs : http://www.dlys-couleurs.com
Nova Epicerie : http://www.nova-epicerie.com

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