As college students now have their own PA and concierge service, along with expectant parents and the rest of us, it's no surprise to see another niche being targeted: mothers. Launched by UK based Consider It Done, Mummy PA offers an extra pair of hands for desperate moms, as well as the occasional dad.
Offering help with tasks such as buying Christmas presents, ordering flowers or organizing travel plans, Mummy PA works remotely to stay out of clients' hair and give them as much free time as possible. Working mothers are on the team, equipping staff with insight into clients' needs and challenges. Two pricing plans are on offer: the 'Lifeline Subscription', providing eight hours of service per month for GBP 295 and extra hours available for GBP 35 each. The second is the 'Now and Again' package, offering eight hours of service for GBP 325, which can be used as and when the customer needs it. Both plans incur a one off joining fee of GBP 125.
With more and more parents unwilling or unable to give up their careers to look after their children, Mummy PA has tapped into an exciting niche. It's currently only available in the UK, so where will the concept spring up next? And which family-focussed brands might turn it into a brand butlers initiative?
Website: www.consider-it-done.co.uk/mummyPA.html
Contact: www.consider-it-done.co.uk/contactUs.html
Spotted by: Tamara Shand
Most of the clients for my New Jersey Concierges service have been women so far.
I am not sure though that you have to narrow your concierge service to Mams only.
My 2 cents
Serge
'The French Guy from New Jersey'
Biz: http://www.njconcierges.com
Blog: http://www.sergetheconcierge.com
Most of the clients for my New Jersey Concierges service have been women so far.
I am not sure though that you have to narrow your concierge service to Mams only.
My 2 cents
Serge
'The French Guy from New Jersey'
Biz: http://www.njconcierges.com
Blog: http://www.sergetheconcierge.com
Sounds like a great service. But it’s a little narrow minded in this day and age to target mothers other. I look after my child as much as my wife, as well as run a business, so this service could appeal to me as a father.
We have a new mom rescue package that is created for mom's but useful for the whole family so the pressure doesnt fall on the one partner all the time. www.balanceinstyle.com