UK-based Ad-Air Group is taking outdoor advertising to a higher level with a planned network of flat-on-the-ground billboards, each five acres in size. All ads in the network will be strategically placed along the flight paths of the world’s major airports. Given their enormous size, passengers will have plenty of time to reflect on an ad’s message as their plane takes off or approaches an airfield. The company spent more than seven years securing strategically placed plots of land and will charge a reported GBP 40,000–80,000 per month based on an ad’s location.
The first of what will be 30 of mega ad sites debuted in Dubai in October. The ad for a real estate company operating in the futuristic Middle Eastern city will be seen by an estimated 14 million travellers winging overhead each year. But its sheer size has already earned it a spot in the Guinness Book of World Records and provided the client company with plenty of free publicity.
Of course, messages aimed on high go all the way back to Peru’s Nazca lines carved by the Nazca civilization starting in 200 B.C. Yet the medium still offers plenty of opportunities for entrepreneurs or those who simply want to get noticed. A German firm called Artfield specializes in creating ad displays in farm fields for clients that have included Swissair and Budget Rent a Car. Elsewhere, a crop circle that appeared in field of rye near Johannesburg, S.A., back in 1993 mysteriously resembled a BMW logo. According to the Museum of Hoaxes, a local ad agency created the display as a stunt – which reportedly earned its automotive client USD 1 million in free exposure.
Finally, there’s Dubai’s own artificial islands extending out into the Persian Gulf that are home to some of the world’s most coveted residential real estate. Laid out to resemble a palm tree and even a map of the world, the islands indirectly serve as an advertisement for the city’s ongoing economic boom that’s large enough to be seen from space.
Website: www.ad-air.com
Contact: www.ad-air.com/contact-us
Spotted by: Murtaza Ali Patel
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Before you associate yourselves with Mark Timms and MySuperAd, I strongly suggest you check out http://www.MySuperAdisaScam.com for all the facts about this con he is trying to run. Protect yourselves now, do not give him any money.
I second what Smartie said. I would strongly recommend you don't involve your company with Mark Timm's, as he is under investigation with both the Austrailian and American governments, as well as with such companys as Pepsi for wrongful use of their name. But really, it's your call.
Agreed, I wouldn't just jump in with this Timms guy. He's bad news.
That commercial is never going to get made. Mark Timms doesn't have the intelligence to put together a good idea. He has no business plan to follow and just sort of "wings it" as he goes along. He's not a man to be trusted with money nor can his word be taken at face value. Mr. Timms has told so many mistruths that I'm amazed he hasn't been struck by lightening!
DON'T LET MARK TIMMS USE YOUR COMPANY NAME TO RIP OTHERS OFF!
Mark Timms is under investigation by multiple state and federal government agencies as well as an Australian government agency for multiple offenses, but primarily fraud.
This guy lies like a cheap rug. He is not to be trusted.
Hi,
I read an article about your company and wanted you to check out my project. I am creating a Super bowl commercial that anyone can be a part of. Last year I raised about 150k but ran short on time.
I think the main hamper was the fact that my lawyer suggested I retain 15% from each person who wanted to be a part of the ad. This year I have decided, to get the ball rolling, to offer interesting companies a no deposit, no commitment offer for me to display them as a sponsor. That means that I am willing to advertise your company completely free on my website withouit any obligation in order that I may build up a good PR story.
Last year, I had a problem getting alot of press because I didn't have sponsors and sponsors were reluctant because of and pressand only a few sponsors. I was caught in a huge catch 22. All I am asking is that you give me permission to advertise your company on my site and that we keep the no obligation, no deposit confidential. Do I have permission to add your logo and a link to my website? Check my project out at MySuperAd.com
Mark Timms
Mark Timms | December 29, 2007 5:15 AM