In Prague subways, virtual grocery stores enable shopping by phone

In Prague subways, virtual grocery stores enable shopping by phone

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Regular Springwise readers may recall our coverage of Tesco’s effort to offer grocery shopping by smartphone on South Korean subways, and recently we came across a similar initiative in the Czech Republic. Through a partnership between global brand P&G and Mall.cz, Prague’s four busiest subway stations now include virtual grocery stores that offer shopping by phone for delivery at home.