Social button sends half of small donations to content creators, half to charities

Social button sends half of small donations to content creators, half to charities

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As the Kony 2012 campaign showed, viral sharing isn’t just limited to videos of cats and babies. Aiming to raise money for charities and creatives through ‘likes’, CentUp is a new platform that enables users to share content and donate to relevant parties at the click of a button.