Patrons at select pubs and restaurants in Israel, France and Australia no longer need to worry about change for the jukebox or bugging a dj to play their favourite tunes—they can queue up their music choices via text message from their cellphones.
SMS jukebox technology, such as c|station by Australian Rippamedia and SMS DJ by Israeli YCD Multimedia, puts song selection literally at customers' fingertips. Customers simply select from a menu of available tunes—which may be promoted on menus, coasters or other collateral throughout an establishment—and send in their requests via SMS for a small fee. The service plays their requests over the in-house speakers and can even complement the music with videos, or promotions to download ringtones. Once a customer has sent a request, he or she can also access the full library of available songs. YCD launched their version in cooperation with network operator Orange in Israel and France, splitting revenues from the premium text message service between the mobile operator, the owner of the location, and YCD.
The concept is fun and interactive for customers, which can mean longer stays and return business for bar owners, who can also avoid the hassle of guessing (sometimes wrongly) what music their patrons might like to hear. They also can take advantage of SMS messaging to promote their own events to customers who have used the service. The music industry should take note as well: how about sponsoring the jukeboxes at a bar, letting customers pick from a range of new tracks at no cost? Considering how glued so many of us already are to our cellphones and Blackberries, and how committed both network operators and music labels are to finding new sources of revenue and promotion, we wouldn’t be surprised to see SMS jukeboxes popping up everywhere. Time to contact Rippamedia or YCD if you own a bar or a mobile network?
Website: www.rippamedia.com.au/news/sms-jukebox.htm Contact: info@rippamedia.com.au
Website: www.ycd.net/Solutions_smsdj.html Contact: info@ycd.net
Spotted by: David Steel
Related: Drinks by text message and Text it loud & local
Email to friendPrevious: Urban oasis for power naps «
Next: Baby loves disco (and so does mommy) »
Er, and I saw this concept at Cebit '99 at the Sonera stand.
Oliver - as a concept, yes, but have you seen it *implemented* anywhere else? :-)
It certainly has! I work for a company that has created this “SMS Jukebox” in 2001 and has been selling it ever since. Mainly Holland.
Jan,
Cool! Do you have a url you can share with us? (I am definitely hanging out in the wrong bars!) ;-)
I am happy to read all this succes: you deserve it completely. Proud to work with you in Boston, next june. Please, take all the good thoughts streaming from my heart to you...
cartoon porn galleries
sexy kim kardashian
megan fox nude
cheapest wwe raw tickets
I found this post tonight while searching to see if this idea was out there...I came up with it while sitting in a bar in New Orleans Friday evening! How cool to see that it's already out there...I guess I'll have to come up with another million dollar idea!
Jan
I am most interested to hear from you regarding the SMS jukebox.
Thanks
I really enjoy reading the ideas contributed by your trendspotters. However we seem to be entering a period of information overload.
Although it sounds a fun idea to cue up a track when you enter a club, or the jukebox to play your fav track. I really doubt this is a solid business idea. More of a novelty which will become just another idea that fades out.
Companies and VC's have to be careful in creating businesses with little or no shelf life, it seems that someone has an idea, flashes a business plan in front of some VC's and up pops another
business.
ian key | March 30, 2007 12:54 PM