In the UK, pop-up cinema runs on pedal power

In the UK, pop-up cinema runs on pedal power

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No-end in sight to the recent run of pop-up cinema innovations! Hard on the heels of our coverage of the smartphone-powered YouTube Theater in the US and the Films on Fridges project in the UK comes word of Magnificent Revolution’s Cycle-in Cinema — an effort to screen movies across the UK using just the power generated by bicycle-pedaling viewers.