Mobile app enables in-seat concession ordering at sports events

ga('send', 'event', 'Food & Beverage', 'article', 'article-industry-impression', {nonInteraction: true});ga('send', 'event', 'Lifestyle & Leisure', 'article', 'article-industry-impression', {nonInteraction: true});

It’s not unheard of for sports fans to be able to order concessions from the comfort of their seats for delivery during a game — those in special seating areas at San Francisco Giants games, for example, can reportedly do so using a paper-based ordering system. A new mobile app just rolled out by the neighboring San Jose Earthquakes soccer team, however, brings such capabilities to all game attendees with Apple or Android phones.