Fashion is a part of everyone’s lives, whether they involve themselves consciously or not. The global fashion industry is worth 3,000 billion USD, 2 percent of the world’s entire GDP. With such a weighty importance both financially and personally across the globe, it is vital for fashion brands and companies to stay relevant in the modern world. Innovations in this sector have therefore never been more exciting. From smart clothing designed to monitor the health of the wearer to creative ways to capture consumer loyalty, the possibilities are endless. The varied nature of fashion means that innovative thinking can lend itself to retail solutions, wearable tech, sustainable fabrics, and more. Note: in order to read all the listed articles, a Springwise Access account is required.
Posts Categorized: Augmented Reality
An AR app allows users to view videos that leap off the page of a print newspaper.
A SaaS platform enables businesses to easily implement customizable ‘mixed reality’ solutions without needing prior expertise of hardware systems.
A new holographic display allows 3D images to be viewed without glasses.
A startup has created a new app that uses augmented reality to create and distribute avatars to enhance the football fan engagement.
An ARKit developer has enhanced the regular business card by adding AR and image tracking.
A record-shaped cake uses an AR app that allows the consumer to choose a customizable song or message.
A new beer label combines NFC, AR and facial recognition technology to create a unique customer experience in connected products.
An artificial intelligence and robotics startup has announced its plans to release a pair of AR glasses that is powered with an internal processor, Bluetooth and WiFi.
A startup launches a voice-augmented board game that connects with Amazon’s Alexa and provides users with a multimedia experience.
Startup incorporates state-of-the-art technology into its films to create a unique experience
A new device creates collaborative immersion through augmented reality by using projection mapping technologies to tell a story about an object.
A new smartphone attachment uses augmented reality and a laser emitter to turn your phone into a measuring tool.
We have selected the top three innovative ideas changing the game of audience engagement. From traditional printing to outdoor advertising find out some of the most exciting solutions disrupting marketing and advertising.
A retail store has launched packaging free products, where customers can use a recognition app to retrieve AR product information.
Australian company is developing a suite of AR features to change the way fans engage with sport, from gamifying the in-stadium experience to AR stats in the living room and even city wide.
With a single stream of light and a reflector, this media tech startup creates huge, location-based images that can be displayed anywhere.
A new app uses Snapchat to create high quality AR images of restaurant menu items to enhance the food ordering process.
A new paper catalogue connects to digital devices to deliver an AR experience.
A new gestural controller allows hands-free control on devices without cameras.
A Chinese AR shopping app hopes to increase retail sales by appealing to Chinese millennials
Camera application provides visual representation of unseen dust both indoors and outdoors.