Agency for customer-made ads | Update
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Last month, we reported on ViTrue, a new type of ad agency that's building a platform to encourage consumers to create commercial videos for brands. The Atlanta-based agency's first campaign is being launched later this week. A partnership with Moe's Southwest Grill (a fast casual Tex Mex chain of restaurants with over 200 locations in the United States) will help bring the "Moe's Burrito in Every Hand" campaign to online audiences, in combination with regular ads on radio, TV, and in print. Makers of the customer-made ads will be asked to showcase how they are doing their part to put…
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