AI beer brewing crowdsources customer feedback to adapt recipe

ga('send', 'event', 'Food & Beverage', 'article', 'article-industry-impression', {nonInteraction: true});ga('send', 'event', 'Marketing & Advertising', 'article', 'article-industry-impression', {nonInteraction: true});

Food customization is traditionally limited to one-off items, but recently, we saw a vending machine that is able to 3D print personalized snacks on-demand. Now beer brewers IntelligentX is joining the mass customization movement by crowdsourcing customer feedback. Using an artificial intelligence algorithm, the brewing processes for each of its four beers is amended as customers feedback about their preferences. The algorithm uses a reinforcement learning system to spot trends and alter the brewing processes and recipes to improve the taste of the beverages. First, drinkers try one of the four available beers. Codes printed on each bottle direct customers…

Spotted another good idea???
Join our network and earn rewards

Add to my folders:

Select any pre-existing folders to add the current post to. Posts will be added to a 'default' folder if nothing is selected.

Create a new folder (Optional)

Separate with commas to add multiple folders. The current post is automatically added to any new folders you create (e.g. my new folder, my second folder).


Remove from my folders

Below is a list of folders where the current post appears in. Select the folder you wish to remove it from.