Publisher asks readers to ‘name that author’
We’re constantly looking for innovative ways to improve the Springwise experience, and so we’re now introducing BeeLine Reader, a new technology that helps you read more quickly and efficiently. To learn more about BeeLine Reader, an award-winning startup funded by Intel Capital, see BeeLineReader.com.
There’s nothing like a little surprise and mystery to spark fresh interest in a company or product, and we’ve recently seen a spate of companies that are putting that idea to work. Hipstery and ShoeDazzle are two examples from the world of fashion, and recently we came across one in publishing: Fourth Estate, a UK imprint of HarperCollins that recently challenged its readers to guess which authors wrote the anonymous stories in a new collection.
Spotted another good idea???
Join our network and earn rewards