With help of app, consumers support brands with matching ideals
We’re constantly looking for innovative ways to improve the Springwise experience, and so we’re now introducing BeeLine Reader, a new technology that helps you read more quickly and efficiently. To learn more about BeeLine Reader, an award-winning startup funded by Intel Capital, see BeeLineReader.com.
We've already seen crowdsourced barcode comments courtesy of Open Label, giving consumers more information about the products they buy. Now a new app called Buycott is helping shoppers stick to their principles by letting them know if brand histories clash with the causes they support. Available for free on the App Store and Google Play, users first select the political issues they feel it's important that companies uphold. The app encourages consumers to join broad causes such as demanding GMO labeling, cruelty-free dairy, equal pay for female employees. They can also choose to ban specific brands or brand affiliations for…
Spotted another good idea???
Join our network and earn rewards