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App uses gaming to promote and sell museum-quality art

Gaming

dabball is a free game from Oregon-based ecopop that allows players to purchase featured art directly from their iPhone, iPad or iPod touch.

If gaming can be used to promote healthy eating habits and public transport, then why not museum-quality art? That, indeed, is precisely the premise behind dabball, a free game from Oregon-based ecopop that allows players to purchase featured art directly from their iPhone, iPad or iPod touch. dabball bills itself as a mobile art gallery that showcases the work of artists from around the world. Users can not only browse the art digitally and buy museum-quality prints, they can also play dexterity games with more than 400 pieces of art. Specifically, by using the accelerometer and tilting their device, gamers can race against the clock and try to overcome hazards as they roll virtual steel balls into corresponding holes on the game-board art. There are 52 individual artists and compilation game packs available for in-app purchase, with pricing set at USD 0.99 or USD 2.99 per game. Alternatively, the whole package of more than 400 games and downloadable wallpapers is available for USD 5.99. Launched just a few weeks ago, dabball is now available in the iTunes store. An innovative model to apply to the promotion of other art forms, industries or niches? Spotted by: Chad Rea

Email: dabball@ecopop.com

Website: www.dabball.com

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