App notifies users when they are near an item on a friend’s wish list

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It is often hard to pick the right gift and while many online and offline versions of wish lists have been developed to address this, few have achieved the widespread usage needed for its success. Combining the model of wedding registries with ecommerce wish lists and other browser extensions of similar functions, Wisher is a new smartphone app that offers yet another way of wish listing. The app enables people to follow public wish lists of their friends and families to get gift inspiration. Users can add coveted items to their Wish Map by scanning a product's barcode or taking…

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