AR hologram app allows shoppers to view products in 3D
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Augmented reality software developer HoloMe Technologies has partnered with H&M group brand Monki to explore a unique creation of high definition human holograms in AR. The app will be accessible through a smartphone or tablet with minimal data usage, turnaround time and processing power. Images of nine Monki outfits will be enhanced and made available in 3D. This modern take on the shopping experience boosts customer satisfaction by allowing them to view products as though in the room. It could act also as a tool to assure their purchases are the right ones for them. Pending trials, AR’s application in this industry could change the way consumers shop in the era of online shopping.
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