Athletic clothing line is made in Kenya by Kenyans
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We've seen numerous approaches to economically empowering those in the developing world, whether through microloans, fair-trade policies or low-cost franchise opportunities. Now, similar in many respects to the way Canadian shoe company Oliberté chose to source and set up its manufacturing operations in Africa, Kourage Athletics is a US 501(c)3 non-profit that aims to reduce poverty by designing and manufacturing a line of athletic clothing in Kenya. The brainchild of a Florida-based economist, running enthusiast and social entrepreneur, Kourage creates running apparel that is “designed, manufactured and managed in Kenya by Kenyans,” in the company's own words. Production takes place…
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