AR platform lets users see content in the real world

ga('send', 'event', 'Education', 'article', 'article-industry-impression', {nonInteraction: true});ga('send', 'event', 'Marketing & Advertising', 'article', 'article-industry-impression', {nonInteraction: true});ga('send', 'event', 'Media & Publishing', 'article', 'article-industry-impression', {nonInteraction: true});

A new augmented reality platform is enabling users to see video and interactive content super-imposed over the real world. Called Aireal, it enables people to design, explore and experience content in a totally new way. The augmented reality system allows digital content to be placed within blocks based on real world longitude, latitude and altitude coordinates. This is different to other such systems, which rely on maker-based recognition. Aireal’s 3D system creates the perception that digital content exists alongside what we can see. Users can view 2D, 3D, video or interactive content through the lens of a smartphone or tablet,…

Spotted another good idea???
Join our network and earn rewards

Add to my folders:

Select any pre-existing folders to add the current post to. Posts will be added to a 'default' folder if nothing is selected.

Create a new folder (Optional)

Separate with commas to add multiple folders. The current post is automatically added to any new folders you create (e.g. my new folder, my second folder).


Remove from my folders

Below is a list of folders where the current post appears in. Select the folder you wish to remove it from.