Baby brand spaces

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Turkish diaper brand Evy Baby is reaching out to parents by placing changing rooms in shopping malls. Evy Baby is showing parents of nappy-clad infants some well-deserved sympathy. The diaper manufacturer has installed changing rooms in 12 shopping centers, and is planning to open more in the near future. Each clean and cheerful baby room has a changing table and comfortable chairs for nursing. And, of course, samples of Evy Baby's products. Letting customers sample your wares in a branded environment that offers them something they really need -- that's where tryvertising meets brand spaces. Whether it's free wifi in…

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