Blogcasting makes interesting conversations easy to publish

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Bloggers can generate more site traffic by featuring guest interviews and expert opinions, but organizing such opportunities can be difficult. ReplyAll uses a combination of email and podcast-style conversations to create ‘blogcasting’. ReplyAll is based on the principle that when interesting people have conversations, they create content that people will want to read. However, co-ordinating such panel-style events can be problematic, so their solution is blogcasting. Taking the conversational approach of podcasts and creating content that can easily be broadcast on users’ blogs, the process is as simple as hitting the 'reply all' tab in email. The people users want…

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