In Brazil, beer cooler blocks smartphone signals to boost face-to-face interaction

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The backlash against the overuse of cell phones – especially smart ones – in bars and restaurants has led to a few interesting ideas to get customers talking to each other again. Singapore's Social Rehab has already offered discounts to diners that leave their device at the door, and now Brazilian lager brand Polar has developed a beer cooler that actually blocks cell and mobile internet signals. Created in collaboration with communications agency Paim, the device uses technology similar to that found in prisons, where signals are blocked to stop inmates from communicating with the outside world. Working on a…

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