In Brussels, locals talk to visiting tourists via public phones
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After a significant drop in tourism following the citywide lockdown — which occurred after the Paris attacks — Visit.brussels launched a project to let locals talk to travelers, and explain in real-time the safe, beautiful scenes in their city, contrary to international reportage. The #callbrussels project ran from January 7-11. Visit.brussels, in collaboration with brand agency Air, installed phones at various popular tourist destinations around the city, with live webcams capturing the surroundings. Users wanting to visit the city could go on the website, choose a destination, and make the call over the internet. Any locals present were then able…
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