Bus company brings seats to life with AR
We’re constantly looking for innovative ways to improve the Springwise experience, and so we’re now introducing BeeLine Reader, a new technology that helps you read more quickly and efficiently. To learn more about BeeLine Reader, an award-winning startup funded by Intel Capital, see BeeLineReader.com.
Public transport journeys can be a pain for customers when they forget to bring a book or some music to pass the time. We've already seen Spain's National Reading Plan enable train users to get the first chapter of books on their smartphones through QR code posters, and now First Aberdeen in Scotland is getting passengers to scan the backs of its seats to receive information and entertainment on their mobile devices. The service has been launched on the operator's premium services, which include free wifi, and enables anyone with a smartphone or tablet to scan the vinyl stickers on…
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