Child abuse ad shows helpline info only to kids

ga('send', 'event', 'Marketing & Advertising', 'article', 'article-industry-impression', {nonInteraction: true});ga('send', 'event', 'Non-profit, Social cause', 'article', 'article-industry-impression', {nonInteraction: true});

While some innovations such as the Colombian Kid Rescue app call on adults to flag instances of child abuse in public, it can be down to the child to speak up when it takes place in private. With this in mind, Mexico's ANAR Foundation developed an ad that uses lenticular printing technology to display encouraging messages to children that adults can't read. Displayed in public locations, the advertisement comprised of two different images printed on a ridged surface. One image showed the face of a typical child with text reading: "Sometimes child abuse is only visible to the child suffering…

Add to my folders:

Select any pre-existing folders to add the current post to. Posts will be added to a 'default' folder if nothing is selected.

Create a new folder (Optional)

Separate with commas to add multiple folders. The current post is automatically added to any new folders you create (e.g. my new folder, my second folder).


Remove from my folders

Below is a list of folders where the current post appears in. Select the folder you wish to remove it from.