ClubMom | Update
We’re constantly looking for innovative ways to improve the Springwise experience, and so we’re now introducing BeeLine Reader, a new technology that helps you read more quickly and efficiently. To learn more about BeeLine Reader, an award-winning startup funded by Intel Capital, see BeeLineReader.com.
Back in 2004, we wrote about ClubMom (Moms get their own executive benefits), a free membership program in the United States that rewarded mothers for shopping at participating online and offline retailers. It also provided them with tips and time-savers, and ways to connect with other moms. Although rewards are still part of the offering, ClubMom recently shifted its focus to the community aspect, pitching itself as "the premier online destination for moms, by moms – bringing together the best of what real moms have to say on topics they care about most." Aiming to be the first social network…
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