Concoction brings mixology to bathroom products

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Creative customization and the fashion and beauty world are obvious bedfellows, and we've a number of platforms that facilitate it – most recently London's BITE. Now Concoction wants to do the same for bathroom products, focusing solely on make-your-own shampoos. The aim of the company is to help customers mix their own blend of products to create a shampoo that is best for their hair and taste. They first choose the fragrance – either Bakhour, Black Pepper and Citrus, Lemon and Verbeena or Rosemary and Mint – and then can choose a shot of serum that matches their hair type…

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