Coral-inspired laundry ball collects polluting microfibers

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This is part of a series of articles that looks at entrepreneurs hoping to get their ideas off the ground through crowdfunding. At the time of writing, each of these innovations is currently seeking funding.

During seven years of research and development, the Rozalia Project took inspiration directly from coral in designing the Cora Ball. The Cora Ball collects up to 35 percent of the microfibers that come off clothing in each load of laundry. Such microfibers are smaller than red bloods cells and once in public waterways, are eaten by marine life. Not only that, the majority of clothing worn in the United States is made from plastics, not natural fibers. Having just completed a Kickstarter fundraising campaign, the project raised far more than its initial goal. Doing so will allow the Cora Ball…

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