Crisp packet codes track the snack’s origins

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Crisps fiends everywhere will now get the opportunity to learn the origin of their favourite snack thanks to tracker codes printed on Kettle Chips packets. The Tater Tracker codes are placed beneath the best before date. Customer simply have to enter the 10-14 digit long code into the Kettle Brand website to learn more about the farmers that harvested the potatoes that helped make their snack a reality. Kettle Brand prides itself in the short time their products go from the ground to the crisp bag, working with farmers to create a streamlined and eco-efficient process. Referring to their farmer…

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