Crowdsourced gift ideas based on the recipient’s interests

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Retailers have been trying to make it easier for gift-givers to find that perfect present for a while and we recently reported on UK-based 15gifts, which uses a proprietary search engine to help users choose from among a curated selection of unique gifts. Now No Sweaters in the US is enabling gift-givers to get personal recommendations from other users based on the interests of the person receiving the gift.

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