Customized content delivered through bot messaging

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New AI and bot innovations are popping up by the week. Recently, we covered this startup that designed a platform to help creative agencies build bots to use as a marketing tool. New innovation, Spectrm, is a service that allows publishers to customize what they share and with whom, and delivers it all via bot messaging platforms like Facebook Messenger, Slack and Telegram. Launched in 2015, the startup offers a content management system that allows those who opt in to customize their content without needing any coding experience, and can facilitate GIFs, video and other kinds of rich media content.…

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