Online wine retailer hides labels until after purchase

Online wine retailer hides labels until after purchase

ga('send', 'event', 'Food & Beverage', 'article', 'article-industry-impression', {nonInteraction: true});ga('send', 'event', 'Marketing & Advertising', 'article', 'article-industry-impression', {nonInteraction: true});ga('send', 'event', 'Retail', 'article', 'article-industry-impression', {nonInteraction: true});

The proliferation of reductions and deals on wine can make it very difficult for customers to know the true value of the bottle they are buying. It also makes it hard for producers to offer competitive prices, without devaluing their brand. Now, Winecrasher is an online wine store whose Crash Pricing model could provide a solution by only revealing the bottle’s label after purchase.

Spotted another good idea???
Join our network and earn rewards

Add to my folders:

Select any pre-existing folders to add the current post to. Posts will be added to a 'default' folder if nothing is selected.

Create a new folder (Optional)

Separate with commas to add multiple folders. The current post is automatically added to any new folders you create (e.g. my new folder, my second folder).

Add

Remove from my folders

Below is a list of folders where the current post appears in. Select the folder you wish to remove it from.

Update