Department store launches rotating pop-up installations

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At Springwise, we have published many retail innovations, from in-store AR experiences to a zero-packaging grocery store. A new retail innovation called the Carousel comes from US department store Bloomingdales. The Carousel will be host to a series of pop-up installations within Bloomingdales, creating a ‘store-within-a-store’. Launching in four locations in California and New York, the Carousal will take up 1,000 square feet in each store. Each installation will operate for two months before rotating to a new concept. The first concept to launch on September 6 will be ‘Urban Explorer’. Created by Eugene Tong, a fashion consultant and stylist,…

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