Innovation That Matters

Navigation app

Digital mile-markers provide navigation in cities

Work & Lifestyle

The mix of apps and mile-markers will make it easier for people to find their way

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Spotted: UK-based Maynard Design Consultancy has developed a system to help people navigate the changing landscape of city neighbourhoods. A prototype of a wayfinding solution for districts in London combines smart physical markers and navigational apps. The physical markers, inspired by traditional mile markers, include a digital screen. They provide real-time information, including daily news and messages from local businesses. The markers also track how people use the park, providing valuable information to the city and urban planners. The partnering apps provide up-to-date information about the changing environment in the city, such as on-going construction and delays due to large-scale events.

Unlike traditional, smartphone-based navigational apps, this concept uses technology to help us reconnect with our surroundings, Maynard Design said.

The proposal won the Smart London District Challenge competition set by the Institute for Sustainability. Maynard is currently looking for partner companies to pilot its concept.




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