Digital missing pet posters get sent to every smartphone in the area

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Pet lovers have a number of options to choose from when their cat or dog goes astray. Using facial recognition technology on their photographic database of 'found' pets, PiP helps reunite owners with their wandering animals. Failing that, there are always good old fashioned 'missing' posters. But a new app from New Zealand called Pedigree Found could provide the ultimate solution for dog owners, by pairing with Google and using the search giant's ad network to spread the word about missing canines around the neighborhood. Users begin by downloading the app and registering their dog to the network. They can…

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