Sneakers display personalized animations on demand

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This is part of a series of articles that looks at entrepreneurs hoping to get their ideas off the ground through crowdfunding. At the time of writing, each of these innovations is currently seeking funding.

As brands offer increasingly customizable clothing, consumers can 3D print the perfect fit shoes and download self-designed dresses. ShiftWear is now offering hackable sneakers using e-ink. The outer of the sneaker is finished with a high quality e-ink display capable of showing detailed artwork or shifting animations. Designs are downloadable from an app, where users can upload custom artwork and receive a profit when their creations are used by others. The shoes use eco-friendly, rechargeable kinetic batteries that keep the screens powered from movement. Designed for durability, the soles contain kevlar and the shoes are waterproof. Currently crowdfunding on Indiegogo,…

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