Ethical beauty brand introduces blend-it-yourself

Ethical beauty brand introduces blend-it-yourself

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New York City-based LOLI Beauty is expanding from subscription boxes to introduce its new blend-it-yourself (BIY) approach to skin and hair care. Blend it yourself beauty products start with a base to either cleanse, hydrate or treat and then can be personalized with up to three additional ingredients. Every product is made from organic, food-grade superfood ingredients and comes in fully recycled, recyclable and compostable packaging.

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