Ford gives interactive calendar to drivers and their families
We’re constantly looking for innovative ways to improve the Springwise experience, and so we’re now introducing BeeLine Reader, a new technology that helps you read more quickly and efficiently. To learn more about BeeLine Reader, an award-winning startup funded by Intel Capital, see BeeLineReader.com.
In a world where above the line advertising no longer has the impact it once did, brands are turning to increasingly innovative ways of engaging their audiences. Some of the more recent, most interesting examples we’ve covered at Springwise are this mattress company that launched a chatbot for insomniacs to talk to when they can’t sleep, and this clothing company that crowdsourced its company values. Now Ford has launched an interactive calendar in Brazil, Calendário da Saudade.
Spotted another good idea???
Join our network and earn rewards