Fractional ownership of second homes
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Consumers who want the luxury of having a second home at the beach or in the mountains, but don't have the money to plunk down on the choicest properties, now have an appealing alternative: half ownership. Like other shared ownership ventures, Halfshare.com gives customers the chance to get a piece of the good life, but at a much lower cost. Unlike traditional timeshares, which pioneered the concept of fractional ownership, Halfshare.com buyers aren't purchasing time in a hotel or resort, but an actual home—and all the benefits that go with owning it. Along with sharing costs, buyers share profits if…
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