Free video ads for car sellers

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Say you’re an entrepreneur bent on creating a classified ad site. How do you compete with the free ads you find on Craigslist? For US-based auto-classified provider HotSwap, the answer is to give users a more feature-filled platform for displaying their ads in a friendly, community-like atmosphere. And still charge nothing. Specifically, HotSwap gives users a way to post video ads of their cars online, YouTube-style. Anyone can shoot a video of their car with a cell phone cam or other digital camera and upload it to the site, along with still images and a description of the car. HotSwap…

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