Brand sends free, personalized recipes via Twitter

marketing-and-advertising-snapshot-cover
Enjoy this article? You may also be interested in our Marketing & Advertising Innovation Snapshot >>
ga('send', 'event', 'Food & Beverage', 'article', 'article-industry-impression', {nonInteraction: true});

We’ve seen services that recommend recipes based on your cravings and even your face, but not until recently did we come across one that delivers recipes upon request via Twitter. Sure enough, however, Spanish food brand Gallina Blanca recently launched an initiative that does just that with free recipes tailored to the ingredients the consumer has on hand.

marketing-and-advertising-snapshot-cover
Enjoy this article? You may also be interested in our Marketing & Advertising Innovation Snapshot >>

Add to my folders:

Select any pre-existing folders to add the current post to. Posts will be added to a 'default' folder if nothing is selected.

Create a new folder (Optional)

Separate with commas to add multiple folders. The current post is automatically added to any new folders you create (e.g. my new folder, my second folder).

Add

Remove from my folders

Below is a list of folders where the current post appears in. Select the folder you wish to remove it from.

Update