Gamified checkout offers users chance at a free online purchase

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Online retailers are forever striving for innovative ways to keep users clicking through more products and making repeat returns to their product pages, as we’ve seen with this site that lets users receive opinions from their social media contacts before purchasing, and now Belgium-based Luckycycle are helping retailers gamify online shopping. The Luckycycle API is designed to fit seamlessly onto online retail pages without businesses having to alter anything about their point-of-service (POS) processes. When choosing to checkout, customers can be met with an array of gamified options, tailored by the retailer, through which they can win free purchases or…

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