New service lets blog owners earn ad revenue when visitors leave their site

ga('send', 'event', 'Marketing & Advertising', 'article', 'article-industry-impression', {nonInteraction: true});

Monetization is one of the big, perennial challenges for owners of blogs and other small websites, but a UK startup now has a new solution. Rather than inserting ads on the site itself — thus competing with the owner’s own content — users of GapAd display them instead when visitors leave.

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