Get y’r juices flowing
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Pimpjuice, Liquid Ice and Def Con 3: just three examples of rap stars entering the food & beverage market. We thought Rap Snacks, 'the snacks with the rappers on them' -- in flavors like "Lil Romeo BAR-B-Quin With Honey" -- were kind of frilly yet potentially profitable when we covered them in back in March of this year. Well, not only have they delivered on the promise (their projected sales for this year are USD 4-5 million), they seem to have inspired a host of rap stars getting into food 'n drinks as well! Nelly is pimping his new energy…
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